Real details. Real strategies. Real results. Explore case studies that highlight how our marketing, AI, training, consulting, and technology solutions drive long-term growth.

results

Case Studies

Case Studies

Real Contractors.

Real Numbers.

We don't do vague promises or mystery dashboards. Here are actual results pulled from real client reporting — the ad spend, the revenue it produced, and the metrics that decide whether marketing is working. You own numbers like these when you work with us.

All Contractor You True Ally. #1 Marketing Choice For Home Services Contractors

$929K

Total ad spend

All Contractor You True Ally. #1 Marketing Choice For Home Services Contractors

5.9k+

Paying customers

All Contractor You True Ally. #1 Marketing Choice For Home Services Contractors

$14M

Closed revenue

All Contractor You True Ally. #1 Marketing Choice For Home Services Contractors

15.1x

Blended closed ROAS

All Contractor You True Ally. #1 Marketing Choice For Home Services Contractors

29k+

Leads generated

defined

The Numbers that Matter and Why

Marketing is full of metrics that look good and mean nothing. These are the ones that actually decide whether a home services company grows.

the details

The Stories Behind The Numbers

How to Read The Following:

Revenue Potential is the total estimated value of every opportunity generated. Closed Revenue is what was actually won. Conversions can exceed Leads because one customer often generates several tracked actions (calls, forms, messages). Growth percentages compare the stated period to the prior period.

16.4x

Closed ROAS

$5.6M

Closed Revenue

2,104

Paying Customers

$163

Cost/Paying Customer

$2,670

Average Ticket

0.0%

Cancel Rate

9,815

Leads Gained

hvac

Jan 2024 – Jun 2026

Team 1

South Alabama

Two and a half years of steady, high-efficiency growth. A 16.4x closed ROAS on $342K of spend produced $5.6M in closed revenue, a 0% cancel rate, and a $2,670 average ticket. The Google LSA phone channel books at 36% — the highest-quality source in the account.

14.0x

Closed ROAS

$5.1M

Closed Revenue

2,090

Paying Customers

$174

Cost/Paying Customer

$2,462

Average Ticket

0.0%

Cancel Rate

10,015

Leads Gained

HVAC

Jan 2024 – Jun 2026 vs. Prior Period

Team 2

South Georgia

An explosive scale-up. Closed revenue grew 16,390% to $5.1M while cost per paying customer barely moved (+0.9%). Average ticket rose 568% to $2,462 — the clearest sign that marketing pulled in higher-value jobs, not just more calls.

Growth vs. Prior Period

+16,390%

Closed Revenue

+33,634%

Revenue Potential

+2,388%

Paying Customers

+568%

Average Ticket

14.5x

Closed ROAS

$1.7M

Closed Revenue

894

Paying Customers

$130

Cost/Paying Customer

$1,888

Average Ticket

0.0%

Cancel Rate

5,175

Leads Gained

hvac

Jan 2024 – Jun 2026 vs. Prior Period

Team 3

North Georgia

Aggressive, profitable growth — $116K of spend returned $1.68M closed at a 14.5x ROAS. Book, match, and paying-customer rates dipped as volume surged, which is the honest tradeoff of fast scaling and the exact place to focus next: convert more of the new volume.

Growth vs. Prior Period

+7,386%

Closed Revenue

+6,218%

Revenue Potential

+2,609%

Paying Customers

+169%

Average Ticket

19.2x

Closed ROAS

$1.1M

Closed Revenue

457

Paying Customers

$130

Cost/Paying Customer

$2,716

Average Ticket

5.45%

Cancel Rate

2,688

Leads Gained

HVAC

Jan 2026 – Jun 2026 vs. Prior Period

Team 4

South Alabama

The strongest ROAS in the group at 19.2x closed, achieved in just four months. Cost per paying customer dropped 50% to $130 even as spend climbed — a textbook efficient launch. The LSA phone channel books at 42%.

Growth vs. Prior Period

+18,416%

Closed Revenue

+30,467%

Revenue Potential

+4,978%

Paying Customers

+297%

Average Ticket

15.1x

Closed ROAS

$205k

Closed Revenue

123

Paying Customers

$110

Cost/Paying Customer

$1,676

Average Ticket

6.49%

Cancel Rate

576

Leads Gained

hvac

Jan 2026 – Jun 2026

Team 5

North Florida

A lean, high-efficiency account: $13.6K of spend returned $205K closed at 15.1x ROAS, with the lowest cost per paying customer in the group ($110). Nearly the entire potential ($208K) was closed ($205K) — very little revenue left on the table.

8.6x

Closed ROAS

$286k

Closed Revenue

232

Paying Customers

$144

Cost/Paying Customer

$1,280

Average Ticket

13.46%

Cancel Rate

1,450

Leads Gained

HVAC

Jan 2026 – Jun 2026 vs. Prior Period

Team 6

North Georgia

Solid, honest growth — closed revenue up 359% and paying customers up 121% at an 8.6x ROAS. The flag: cancel rate jumped to 13.5%. That's real money leaking out after acquisition, and it's the single highest-value thing to fix here — which is exactly why we surface it instead of hiding it.

Growth vs. Prior Period

+359%

Closed Revenue

+68%

Booked Customers

+121%

Paying Customers

+116%

Average Ticket

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All Contractor You True Ally. #1 Marketing Choice For Home Services Contractors

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